In July 2003, Herald Media founded Herald Schools Inc., a subsidiary to oversee a network of language education institutes for students and adults. For its first project, Herald Schools plans to launch a grand-scale language institute at a prime location in the Kangnam region of Seoul, which has the nation's biggest and most competitive education market, in November 2003. Herald will be supported by Herald Media's brands, contents, and know-how in the foreign language education business. Herald Media plans to consolidate its education businesses into Herald Schools in the future.