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Herald Media helped establish Herald Schools Inc. in July
2000 to operate and oversee a network of Kids Herald Schools,
a network of English-education institutes for children. Aided
by the premier brand and content of The Korea Herald, Herald
Schools quickly grew to include over 60 franchised locations.
In July 2003, Herald Media acquired an 85% control of Herald
Schools and placed it under its direct supervision. Herald
Schools is currently undergoing a revamping process through
which Kids Herald Schools will be upgraded to an exclusive
network of institutes offering English education and childcare.
While Herald Schools has been profitable since its inception,
the transformation will further solidify its leadership in
the children's education market.

Herald Media has been
a pioneer in foreign language education for four decades.
Widely regarded as one of the nation's oldest and most popular
language education providers, Herald Media offers more than
30 courses in English, Japanese, French and Chinese language
education at two institutes in Ulchiro and Myong-dong. In
July 2003, Herald Media also founded Herald Education Inc.,
a subsidiary to oversee a network of language education institutes
for students and adults. For its first project, Herald Education
plans to launch a grand-scale language institute at a prime
location in the Kangnam region of Seoul. Herald Media plans
to consolidate all its language institutes for adults into
Herald Education in the future.
In April 2003, Herald Media and SK Telecom entered into an
exclusive agreement to launch "Korea Herald Premium Service,"
English-language education services via digital devices. Herald
Media went on to found Digital Herald Inc. as the operating
vehicle for the services. The integrated services, which bundle
educational content for various types of digital tools, bring
together daily news content, audio versions of articles, and
translations of content from The Korea Herald, as well as
instruction tutorials and testing services. All of the services
can be accessed via the Internet, mobile phones and other
high-tech digital tools, such as PDAs and MP3 players. "Korea
Herald Premium Service" was successfully launched in
June 2003.
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